Products
The WKI tools are available in printed workbook format and as online, web hosted toolkits. You can also license our tools to be used inside your organization’s systems and processes. Talk with us to discuss the solution that best fits your needs.
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The BookOur flagship book, So what? who cares? why you?: The Inventor’s Commercialization Toolkit offers step by step guidance, tool worksheets, tips, and real world examples. This book is in use by more than 10,000 innovators in nine countries. Learn More » |
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On-line ToolkitsMany organizations prefer the flexibility and scalability of an online, web hosted offering. The WKI tools are available as modular on-line toolkits ready to be rolled out across your organization. Our newest edition to our toolkit family of products is the Idea Scoping Toolkit and Opportunity Validation Toolkit. Learn More » |
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Coaching Certification ProgramThe WKI Coaching Certification Program trains and develops individuals to coach and guide innovators and entrepreneurs to use the So what? who cares? why you?® methodology and tools. This program prepares coaches to run our So what? who cares? why you? Pre Incubation program, a program for pre-venture entrepreneurs to determine the business viability of their ideas. Learn More » |
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WorkshopsInject a business value and entrepreneurial mindset into your organization through a hands-on, interactive workshop with Wendy Kennedy and associates from WKI. As the architect of the So what? who cares? why you?® methodology and tools, Wendy will rally your community of innovators, assessors and staff around this proven and dynamic methodology for finding the business value inside science and technology innovations. Learn More » |
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Custom ToolsetsOrganizations can tailor a toolset to fit with their process and requirements. Select from our library of tools to customize your own online toolkit. Learn More » |






